Over the
decades, many corporations complain about the trouble of finding talent. However, I question whether that’s true. Most businesses look for someone who is
experienced at doing exactly what the company needs. This is a poor strategy
for recruiting. Because skills and competencies become obsolete in a relatively
short time period, companies need talent for tomorrow, not today. In fact,
organizations constrain their ability to find very talented individuals because
they are seeking people who have the exact experience for today. That is just
laziness on the part of businesses. Every enterprise needs to have a commitment
to train people for tomorrow. If they did, unemployment would be a lot lower.
There is
a report from McKinsey which underscores the amount of staff who do not provide
sufficient value to the enterprise. Those people will be part of the next round
of layoffs we experience in the US. Corporations need to rethink training.
People need to be trained to add value to the enterprise. This would increase
innovation.
There
are many talented people who do not have the exact required experience and who
may never have worked in your industry.
For example, I spoke to a friend of mine this weekend. He runs a pest control company where he
recently hired a new salesman even though this salesman had never worked in the
pest control industry. Nevertheless, the new hire understood sales and value
propositions, and he suggested to my buddy that there were several things the
company could do to differentiate itself in the marketplace. These ideas have helped reshape the
culture of the company.
The technical skills
required for a certain job are almost irrelevant. Rather, the ability to apply
those skills, in regards to other fields of expertise, is a more desirable
trait to seek in new hires.
Usually companies
in the same industry are using the same tools and similar strategies to
grow. So over time, most are all
seeking the same technical skills and talent as the rest, so the only
differentiator is low price or salary. So why not change the values on which
your company hires? My friend’s new salesman thought of possibilities that the
other salesmen had not considered.
Companies
need to be able to identify people who can learn, transfer thought processes
and skills and competencies to situations outside of their expertise. Many companies hire former Olympic athletes, not because they have the technical skills the job requires. Those athletes are hired because they possess discipline and a propensity to learn. The
dilemma is the interviewers need to be able to do the same in order to identify
transferable talent. Otherwise, they will hire people who are as limited as
they are.
Training
has to go beyond technical knowledge of doing the job. People need to be able to think outside
of their normal daily encounters. Some of the best organizations do this by
cross training people in different departments and business units.
For
smaller companies without business units, it is imperative to delegate
responsibilities that you know are too difficult to for the person to
accomplish. Those are great moments for leadership to take the time to coach
and guide the individual through the task. Companies
that build this practice into their strategy will most surely have top talent
who remain loyal to the organization and differentiate the business from
competitors.
What do you think? I would love to hear from you.
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