Wednesday, July 15, 2020

Do You Understand the Difference Between Marketing & PR?

While most of us understand the importance of PR and marketing, do we really know the difference?  They are both important.  Yet, the purpose they serve to you or your organization is very
different, even though they are related.  

Both PR and marketing require a strategy.  Even though they are closely related, it does not mean they require the same strategy.  In some cases, you need separate teams for each.  When you add branding to the mix, the entire universe becomes that much more complicated.

For this show, we will have a very special guest.  His name is Bob Gaynor.  In a way, you can say Bob manages brands.  To manage how those brands are viewed in the world, he handles both PR and marketing. 

He is going to share his deep expertise on how to develop effective marketing strategies.  Then he will discuss how PR leverages marketing to give you credibility in the marketplace.   

If you have been struggling to get your PR and marketing strategy to speak the same language and pull new clients in, you absolutely, positively will not want to miss this show.  And don’t be shy.  Call in.  Bob will answer your most perplexing questions.  Join us! 

The show starts, Thursday, July 16, from 7:00pm-8:00pm (EST) at The Creative Alchemist with Ted Santos and Lori Miller on  

Call to comment live at: (516) 387-1640.

Share this post and invite your friends to this thought provoking discussion!

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